Privacy policy

Effective Date: 01-May-2025

Ananke Clothing ("we", "us", or "our") is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, share, and protect your personal data when you visit or make a purchase from our Shopify store.

1. Who We Are

Ananke Clothing is a fashion brand operating through an eCommerce store hosted on Shopify. Our business address is:
Grammou 112, Ilion, Greece 13123

Showroom:
Igoumenitsis 142, Ilion, Athens, Greece, 13122

If you have any questions about this policy or your data, contact us at:
📧 info@ananke-clothing.com

2. Information We Collect

We may collect and process the following types of personal data:

Identity & Contact Information:

Full name
Email address
Phone number
Shipping and billing address

Account Details:

Login credentials (if you register an account)
Order and return history

Technical & Usage Data:

IP address
Cookie data
Browser/device type
Location data (if permitted)

When We Collect Your Data:

When you place an order
When you create an account
When you subscribe to our newsletter
When you participate in surveys, contests, or promotions
When you contact our customer support

3. How We Use Your Information

We use your personal data to:

Process your orders and deliver products
Communicate with you about orders, returns, and inquiries
Manage your account and preferences
Send marketing updates (with your consent)
Analyze performance and improve our website
Notify you of back-in-stock products
Detect and prevent fraud

4. Legal Bases for Processing

We rely on the following lawful bases under GDPR:

Contractual necessity – to fulfill your order
Consent – for marketing or newsletter sign-ups
Legal obligation – for accounting or tax purposes
Legitimate interests – for analytics and customer service

5. Sharing Your Information

We may share your data with:

Service providers (e.g., Shopify, payment processors, couriers)
Marketing platforms (with your explicit consent)
Public authorities (if legally required)

All third parties are contractually obliged to handle your data in accordance with data protection laws.

6. International Transfers

Your data may be processed outside the EEA. In such cases, we ensure adequate protection through mechanisms such as Standard Contractual Clauses or equivalent safeguards.

7. Data Retention

We retain your personal data:

As long as your account is active
Up to 10 years for legal, tax, and compliance purposes
Or until you request erasure, unless retention is required by law

8. Your Rights

Under GDPR, you have the right to:

Access your data
Correct inaccurate data
Request deletion ("right to be forgotten")
Object to or restrict processing
Withdraw consent at any time
Request data portability

To exercise any of these rights, email us at info@ananke-clothing.com.

9. Cookies

We use cookies to improve your browsing experience, analyze traffic, and personalize content. You can manage cookie settings through your browser.

10. Marketing Preferences

If you opt-in, we may contact you via email or SMS about promotions, product launches, or events. You may unsubscribe at any time via the link in our messages or by contacting us.

11. Data Security

We implement strict technical and organizational measures to secure your personal data against unauthorized access, loss, or disclosure.

12. External Links

Our website may contain links to other websites. We are not responsible for the privacy practices of third-party sites and encourage you to read their policies.

13. Social Media

We may interact with you on platforms like Instagram, Facebook, or TikTok. If you're logged into a platform while browsing, it may link your activity to your user account. Please log out of your social accounts if you do not wish to share data.